Going The Distance…
This exciting venture from Outlook Expeditions saw us creating, designing and rebranding for this fantastic company.
It’s an immersive learning experience that provides young people with opportunities to grow in character, build resilience and feel empowered to take responsibility for their own lives.
We’re proud to have been asked to create the website, promotional videos, branding and other marketing material for this truly inspiring project and can’t wait to see what new projects we’ll be tackling in the future.
So Much To Do
Outlook Expeditions came to us with a tired, dated brand that needed some life and a fresh tone of voice. We created new stationery and marketing material, this included; business cards, flyers, posters, brochures and a shiny new website which you can see here.
A Brand With A Difference
The interesting difference between this brand and others we’ve designed is that we had to create two brands simultaneously that had two different target audiences but had to sit well within the overarching brand. The brand guidelines document we created for them was a monster 43 pages and something we’re super proud of!
An Ongoing Journey
Creating the brand for Outlook Expeditions was just the start. As we continue to work with them we hope to design numerous promotions for their adventures with videos, microsites, digital marketing and sales presenting tools all on the agenda. We’re so happy that Outlook chose to partner with us and hope to enjoy an ongoing journey together going forwards.
New branding documents
'Buzz' Words
Destination guides
